Nancy: It always begins with me getting up and walking my dogs for about an hour.
I have 4 and work from home so if I don't wear them out before I begin I
can't get anything done. The rest of my day is dictated by what my clients
have going on. The majority of it is putting in mad hours on email,
reaching out to editors and bloggers in an attempt to get my clients'
assets posted everywhere and setting up interviews. Sometimes it also
involves things like wrangling media at video shoots or concerts. There is
also a lot of tweeting. I tweet every post and feature I can make happen
for each client.
Rsptunes: Has digital music made physical music
Nancy: I think the digital age has made physical everything obsolete. It's been
my belief for years that all content; music, films, TV shows, games etc
will be available digitally on an on-demand basis for a monthly
subscription fee. This is borne out by the ever-evolving marriage of
tv's/phones/music players and game consoles. They will all be extensions
of one another. That's why I didn't buy a 3D TV. I opted for WiFi.
Rsptunes: Is Nancy Byron a pc or a mac?
Nancy: In my heart I am a PC. I used Dell for most of my career and finally drank
the Apple Kool-aid back in May after a virus episode my PC couldn't
recover from despite many hours and hundreds of dollars. I miss my Dell
though. Outlook for Mac truly sucks balls and a great deal of my emails go
to people's spam folders since switching over. Nothing like writing
hundreds of emails to magazine editors that are all going to spam. Le sigh.
Rsptunes: Is hip hop music being supported more
overseas? why do you believe that is?
Nancy: I don't think Hip Hop is being supported more overseas. I just think acts
that have maybe run their course in the US can find a whole new audience
out there. Especially in Europe. It's more about the actual music out
there and less about the image and trappings. I think US artists are still
sleeping on touring in other countries and losing out on money because of
it. Plus, the internet has made geography pretty much obsolete so you can
reach folks everywhere with ease.
Rsptunes: Name one artist who is highly underrated
Nancy: I would have to say Trae Tha Truth. That dude has an unmatched work ethic
and he really puts on for his fans like no one else I know. He is
constantly looking for ways to give back to the community. Plus the roster
of artists he can pick up the phone and record with is incredible for an
Rsptunes: One thing you would change about the current
stage of the music industry
Nancy: Artists thinking that Twitter and Facebook alone will provide the kind of
fan base that brings sales. There is no substitution for hitting the road
and engaging with people through live performance and in-person
interaction. People have to feel vested in you and your movement to want
to spend hard-earned money on you and I don't believe that comes from a
Rsptunes: If you could visit any place that you've never
been to where would that place be?
Nancy: Maybe the Middle East. I have done much of Europe and I've traveled
throughout India but have never been to any Middle Eastern country. It's
definitely on the bucket list.
Rsptunes: If an artist is looking for you to represent them
how would they get in touch with you?
Nancy: They can contact me via - http://about.me/rappublicist - where they can
also read my career bio, or hit me on Twitter via @RapPublicist. I don't
ever (ever) read emails on Facebook. I simply can't go through all of the
invites to events in states in don't live in.